Letter To Convince Management To Let You Attend Cross Border Summit!

Justify Your Expense!

Subject: Request to Attend Cross Border Summit 2018
Dear [Manager / Owner Name],

Cross Border Summit 2018 takes place April 20 to 21 in Shenzhen, China. The Conference offers two full days of educational training from experienced industry practitioners. It is widely regarded as the world’s leading events for cross-border e-commerce executives and professionals. Therefore I would like to request approval to attend, as I believe it will further develop my e-commerce and marketing skills, as well as grow our network of contacts in the industry.

The Summit offers comprehensive, detailed educational sessions presented by leading industry speakers.  It covers a number of critical issues and emerging concepts facing our organization.


If I attend I’ll receive:
	•	Over 15 hours of educational sessions. This year’s program includes session presentations touching on several important topics for us. There are over 30 sessions covering a wide variety of topics – for example: Amazon FBA marketing, Paid advertising strategies, Supply Chain Management, Manufacturing dos and don'ts, traditional b2b sales tactics, and Engaging with the community.

	•	I’ll also have the chance to understand the latest trends from industry leaders and guest speakers as well as learn first-hand about actual end user experiences from seasoned practitioners.

	•	Approx. 7 hours of high level networking not counting breakfasts and breaks. Throughout the course of the five days there’s time dedicated to networking, plus special events, so I’ll have a chance to raise our profile and develop our relationships and contacts.

	•	Access to key sponsors.  I’ll have access to product demos and get 1-to-1 face time with sponsors.


Costs
The approximate investment for my attendance is as follows:


Travel costs  $XXX
Hotel Accommodation  $XXX
Meals (3 days at $XXX)  $XXX
Full Conference Pass * (for 2 full days) $XXX

Total cost to attend: $X,XXX

* This registration rate is discounted providing I register before December 31, 2017.

Our ROI
This is a positive ROI based on the amount of up to date knowledge we will gain, alongside the new contacts and relationships we will build for the company. Well worth the invesstment.

To benefit from the current discount I need to register before December 31st, so I appreciate a quick response. 

Thanks much for your consideration.

Regards,